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Are older adults using social media? 

Social media sites are incredibly popular with teenagers and young adults, but do older adults visit these sites? How do older adults use social media and how can they avoid common scams? 

Older adults ARE using social media. According to a 2021 Pew research poll, these are the most popular sites among older adults (age 65+) and the percentage of older adults that visit them regularly: 

  • Facebook: 50% 
  • YouTube: 49% 
  • Pinterest: 18% 
  • Instagram: 13% 
  • LinkedIn: 11% 
  • WhatsApp: 10% 
  • NextDoor: 8% 
  • Twitter: 7% 
  • TikTok: 4% 
  • Reddit: 3% 
  • Snapchat: 2% 


How are older adults using social media? 

According to an AARP poll, 54% of older adults say that they use social media to keep in touch with loved ones; 8% say that they use social media for updates on grandchildren. It seems that older adults are less likely to use social media to catch up on world events, instead preferring to keep up with their loved ones.  

Avoiding scams 

21% of adults age 50+ say that they don’t use social media because they have safety concerns. They’re right to be worried, in 2022 social media scams cost Americans $770 million! What can you do to keep yourself safe? 

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Explore the Washtenaw County Senior Resource Directory

Our easy to use and regularly updated resource directory is a one-stop guide to older adult services in Washtenaw County.